Ƚ ()
౹ /
/ ʼ
߰
(12)
˻з
ñ (//)
Ű
۹
ɿ
ļ нó
ؿܹ
۴
7 [Į] Ŀ´̼ǵ ϴ ô밡 Դ 8 [Ŀ丮] 귣 (1) CX , ұ New Normal ̹ , Ű TV ϴ ǥ ..."ƴ" ; ̴ [Ŀ丮] 귣 (2) о , Ϳ AI ̷ﳻ AI ʰȭ [Ŀ丮] 귣 (3) Ͱ ̶ ȭ϶ DCX ʿ Ŀ´̼ ȣ " 귣 ô ݿؾ" "ƶ ̾߱Ⱑ ʾ" [Ŀ丮] 귣 (4) 彺ġ "ڸ ä ûϴ ó þ" ̵ ǥ " ڵ ູ ǥ " [Ŀ丮] 귣 (5) DCX ͺ CX, ȸ LGڸ ַ ִ ȸ ȭŰ LG ϴ ġ ̷ 44 [ ] AI ô (1) 48 [̽ α(Digilog)] ŵǾ° 53 [ CRISIS TALK] ŸȦ ̵ 58 [ ͺ] ϿĿ´̼Ǿ ǥ " ʽϴ" 63 [žƿ 佺] , ̽ϱ? 64 [ֱ⿵ ŰƮ] Ƹ 뺯Ѵ 68 [ֹ ESG ] ȯ Ѷ PlayBack α 72 [÷̽ 귣] MZ ܹ з ڵ з ä ̱ Ȱ 78 [ͷ Ʈ] Һ° Һ Ȯ 82 [μ ۷ιPR 丮 PR] ª ̱, ȸ 88 [K- ] ̺ö̰ ȸ忡 ̰ "ٸ dzʰ Ѵ" 94 [AD DATA] 귣庰-ֺ TV û 60 ó : The PR Ǿ(https://www.the-pr.co.kr)
̵̡ ̽ ֡ ڡƮʽ Ȯ ɿ ѱ 귣 丮 ߽ ȹƮ۴
[Ǿ= ] ۷ι OTT(¶ ) + ø յΰ Ʈ۴( ) Ʈʽ ѱ ƽþơ ֿ Ͻ ߴ. 100 μ ξ ʰ پ ѱ ̰ڴٴ ǹ̷ ؼȴ. DTC(Direct-to-Consumer) Ѱ ðִ Ʈϴٵ GM 14 ¶ + ڸ ̵̡ 翡 ̰ . Ʈϴٵ GM Һڵ ϴ. ̿ ߸ ۷ι ϱ ־ ִ١ ߴ.ƿ ѱ پ ȭ ۷ι θƮ 踦 ۾ ִ١ + ѱ ø ҺڿԴ ְ ۷ι θƮ Ұϰ ÿ ѱ â ֱ⸦ Ѵ١ ߴ.ѱ ̿ڵ 漺 ٰ װ ø ݾ ָƿ ѱ ֱ ŵ ¡ӡ ɵ ְ ִ ´.̰ ǽ Ʈϴٵ GM ֱ Ⱓ ְ ѱ Դ١ ߴ. ۷ι ŷ° Ź ۼ, âǼ â ѱ ű ߴ.14 + ڸ ̵̡ . Ʈ۴
ƿ ϴ ̳ 翡 ѱ ڸ ߴ. Ʈϴٵ GM ϴ ̰ 丮ڸ 츮 ٽ̴. ǰ ۿ ١ ̷ ö ѱ ̾ڴ. Ⱓ ̴. ǰ ŷ ѱ ơ ֵ ̶͡ ߴ.ѱ Ȯ ؼ ۻ Ʈʽ Ȯ ʼҴ. ̿ ȣ ڸ ǥ + ÷ ѱ Ʈʻ ũ͵ Ȯϸ Ⱓ Һڿ ܰ ̶͡ .ڸ DTC Ѱϴ ҿ ƽþ Ӹ ƴ϶ 䰡 ϰ ִ١ ѱ(̿) ѵ κп غ ϰ Ʈʻ ǰ غ ߡ̶ . ϴ ̳ ̵̿ ̾ ơ(APAC) ̽ پ ξ ߴ. SBS ǡ ɿ α : ٴ 𡯰 ̵ ũ ť ũ: , Ρũ īij ȭ, ̵ Ÿ ٴϿ ʿ װ̴.ƿ ơ âڵ ũ ϴ APAC ũƼ ͽǸ α ǥϱ ߴ. âڵ Ŭ, ̺ г پ α ְ 濵ũ͵ ̴.+ ѱ Ѱ ̽ ÷ ڵ ̴. ϴ LG÷ IPTV, ģ ̾ KT͵ ϱ ߴ. ̿ , ҿ (KT LG÷) ܿ Һڵ ϰ (+) ̿ ִ ãƺ ִ١ Ʈʻ ֱ⸦ Ѵ١ ߰ ɼ ״., ҿ + ȫ 귣 丮 ߽ ̷ ̶͡ ɴ밡 ִٴ Ŀ ̶͡ ߴ.
[ó] Ǿ Ÿ The PR times (2021 10) 翡 Ͽ, ۱ǹ ȣ , , մϴ.